Insight Bridge by NAG · AI for strategy execution
Hear your whole organization, at once
AI-led conversations run across a whole organization at once, with the speed of a survey and the depth of an interview.
What is Insight Bridge?
Insight Bridge is NAG’s AI platform for strategy execution. An AI interviewer holds a tailored conversation with everyone you invite, all at the same time and whenever suits each participant. It explains the key messages of your strategy and the reasoning behind them, listens, and keeps asking why until the root cause is clear.
The analysis groups what people say into themes and a synthesis for the leadership team. Every claim in the synthesis can be traced back to a participant’s own words, so leaders see not only what the organization thinks but why.
Surveys scale but stay on the surface. Interviews go deep but reach only a few people. Insight Bridge combines the two, and NAG’s strategy consultants turn the findings into decisions.
At a glance
- AI-led one-to-one conversations with the whole organization
- Themes and a leadership synthesis, each claim traceable to a quote
- Anonymous by design: results at group level only
- About four weeks from kick-off to leadership synthesis
- Run in dozens of organizations
Where leadership teams use it
Strategy rollout and execution
Find out whether the strategy is understood, believed and turned into action, and where the gaps are by unit, function and country.
Baseline before strategy work
Start a strategy process from what the organization actually knows, sees and worries about, not from assumptions made in the boardroom.
M&A and integration
Hear both organizations at scale during an integration, and surface friction in culture, processes and customer relationships early.
How a project runs
A typical Insight Bridge project takes about four weeks from kick-off to leadership synthesis.
Kick-off
We agree with the leadership team what it needs to learn, and tailor the conversation to your strategy and context.
Conversations
Participants talk with the AI interviewer, which follows up on their answers and asks why.
Analysis
The answers are grouped into themes and a synthesis, with every claim traceable to participants’ own words.
Leadership synthesis
NAG presents the findings to the leadership team and works through what they mean for decisions and next steps.
Research on AI-led interviews
Frequently asked questions
See Insight Bridge in action
In 30 to 45 minutes we show how the AI-led conversations work in a large organization, and what the leadership team receives.
Or email us directly: tommi.brandstack@naggroup.fi